A repeatable sales channel on a model where we earn together
Cold outreach, paid campaigns, analytics, automation - on a profit-share model. We earn mainly from the results we achieve together.
Your agency gets paid. Whether or not you make money.
You know how it goes:
- →You spend on marketing month after month and still don't know what it actually costs you to win a customer.
- →The agency sends reports full of reach and clicks, but can't tell you how much of it turned into sales.
- →You start to wonder whether the agency you pay every month even knows what it's doing.
This isn't bad luck. It's a model in which the agency gets paid the same, regardless of your result. Their risk: zero. Yours: the entire budget.
We don't work like a typical agency.
Concrete differences, not declarations.
When we get paid
Typical agency
Always, regardless of the result.
Hanza
Only when your project delivers results.
What we measure
Typical agency
Activities, reach, documents delivered.
Hanza
Grants won, rounds closed, sales growth.
If it doesn't work
Typical agency
The invoice keeps coming.
Hanza
We lose alongside you - and change course.
Two ways to work together. In both, we share the risk.
We don't sell hours. We sell results - and that's how we get paid.
Rapid Testing: the first month of cold outreach is free. Then you decide.
We check whether this channel will bring you customers - with no invoice at the start.
For the first month we test different customer segments, messages and channels (LinkedIn, email, sometimes others) - at our own expense.
After a month you have
- →a concrete customer segment that responds
- →proven messages that land
- →real data on the cost of booking a meeting
Growth Partnership: full marketing and sales management on a profit-share model
We take ownership of your marketing and sales. From strategy, through campaigns and cold outreach, to analytics.
How the billing works
- →a small monthly fee - covers operating costs
- →a share of the results - proportional to the growth our work generates
Growth Partnership step by step
We always agree the specifics individually - but a profit-share engagement with us usually runs like this.
Audit and shared goals
We look at your sales funnel and together decide which concrete numbers (SQLs, ROAS, cost per customer) will show the project is heading in the right direction.
Launch and testing
We set up the campaigns. We test personas, offers, creatives, channels. During this time you pay only a small monthly base - with no risk of burning a big budget.
Scaling what works
Your sales start to grow steadily. You pay us a share of that growth - not before. If you don't make money, you don't pay.
Frequently asked questions
Rapid Testing is a short project that checks whether cold outreach will bring you customers. The first month is free with us - after that you decide whether we carry on. Growth Partnership is a longer engagement on campaigns and growth activities - a small monthly base plus a share of the results.
Each month you pay a fixed, small amount that covers the cost of our work. Most of our fee comes from a share of the results - e.g. a percentage of the extra revenue your campaigns generate, a fixed amount per customer won, or another formula. We tailor it to your business.
If you don't have a product yet, or you're looking for someone to execute isolated tasks without caring about the outcome - it's probably not us.
Let's talk.
Tell us what you want to achieve. We'll get in touch to talk through which model of working together makes sense in your situation - or whether it makes sense at all.
Hanza.group
Effective go-to-market for startups.